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iTVCon - Starts Next Monday! Check Out the Full Speaker Lineup

Internet Video Conference Keynote: "Big Media and the Internet Effect" by Akamai's Tim Napoleon

Your video on the Internet: just how realistic is it? What about the major networks, how are they navigating the unknown waters of online video distribution? Is making HD Video for the Web a reality? How can companies monetize their Internet video audiences?

These are just a handful of the hundreds of key questions being addressed by the speaker faculty in just over two weeks' time at iTVCon - Internet Video Conference & Expo..

Internet video has shifted programming into the hands of Web users instead of television viewers. Internet Video / Internet TV - or iTV for short - is wide open, it is global, and in true "Web 2.0" spirit it is a direct-to-consumer opportunity. It is creating new business models, leveling the playing field for companies of all sizes, and developing a new, 21st-century video culture online.

SYS-CON Events, the world's leading producer of i-technology conferences, is proud and passionate about delivering to you on November 12-13, 2007, the first iTVCon - Internet Video Conference and Expo.

WHAT:     iTVCon - Internet Video Conference & Expo 2007
WHEN:     12 - 13 November, 2007
WHERE:   Grand Hyatt San Francisco
WHO:       Full keynote and session details below

Please use coupon code ITVCON100 to save $100 before November 2, 2007 !
http://www.itvcon.com/
https://www3.sys-con.com/itvcon/registernew.cfm

Full Keynote & Session details:

Day One:

 iTV Internet Video Keynote: "Big Media and the Internet Effect"
TIM NAPOLEON - Media & Entertainment Product Line Director, Akamai Technologies

There has been an immense increase in the usage of social media to drive consumer and business related applications. Akamai's Tim Napoleon will discuss how this phenomenon has occurred much faster than expected and how the future of broadband usage, consumer demand and global audiences are continuing to converge.


Silverlight vs. Flash: Which Technology is Right for Your Next Online Video Project?
JESSE EZELL - World expert on the internals of the Flash file format

The stage is set for an exciting battle between Flash and the new Silverlight platform in the coming years. What are the hidden costs associated with these platforms? This session will provide you with the information you need to make an informed decision.


Packaging & Delivering Internet Video Content on the 4 Screens
KATE PURMAL - GM & SVP of Digital Content Solutions, SanDisk

What are the different business models and advertising strategies that will work, and why? How to engage the consumer with TV and video content and keep them coming back for more…when it's convenient for them - where and when they want it.


Creative is Sexy: Embracing Social Media in a New Digital World
GREG KOSTELLO - CEO & Founder, vMix

How should traditional media embrace social media in a new digital world? How can independent filmmakers and artists take advantage of a safe environment to build a network and a brand online? This session looks at the broad range of film, music, and digital media backgrounds needed to make this social media happen.


Light up the Web with Microsoft Silverlight
ANAND IYER - Developer Evangelist, Microsoft

In this session, you will learn how to incorporate video, animation, interactivity, and stunning user interface to deliver rich, interactive media experiences in a web application with Microsoft Silverlight, the cross-browser, cross-platform plug-in.


Taming the TV 2.0 Beast: Monetization of Internet TV
MATT KAPLAN - VP Creative and Client Services, PermissionTV

Now that viewers are free to watch any program, any time, they have a low tolerance for traditional, scheduled commercial breaks. How can companies devise unobtrusive, highly targeted methods to monetize their audiences, creating mutually beneficial relationships between the consumer and the advertiser?



Bringing On-Demand Platforms to the Demanding Audience
SAFI QURESHEY - CEO & Chairman, Quartics

Previously only available through TiVo and Slingbox consumers with Internet access now have on-demand access to any content on the Internet. While content is now easy to access, it’s not easy to transpose onto everyone’s favorite display platform: the big screen HD TV.


Day Two:


The Monetization Mandate: How Major Broadcasters are Changing Their View of Streaming Video

JOHN EDWARDS - CEO, Move Networks

Edwards will explore how the major networks are navigating the unknown waters of online video distribution, and some of the forces driving their decisions. The session will explore some of the various content delivery models such as the "get your content everywhere" approach, the "community" approach of having the core content on a broadcasters web site, and the portal approach used by sites like Hulu and Joost.


Video Search Optimization: Maximizing Traffic to Online Video

SURANGA CHANDRATILLAKE - Founder, blinkx,

Practical and technical tips include: - Cleaning and conversion of metadata - Optimizing titles, description and filenames - Leveraging sitemaps - Utilizing Media RSS - Content Management - Where to submit - What to Avoid.


How to Deliver High Quality Internet Video for Your Company's Broadcast Needs
JUSTIN CHAPWESKE - Founder & CEO, Swarmcast

In order to meet viewer expectations for video set by HDTV, content providers must re-evaluate the way video is delivered. This session will discuss the next phase in the Internet video evolution: perfecting video quality and enabling long-form content.


Secure CDN of YouTube Videos

STEVE BERNSTEIN - Founder, iAccessTV
KARL RASMUSSEN - CTO, iAccessTV

The video encryption process takes an FLV file, symmetric encryption keys, and possible time offset to produce an encrypted FLV (eFLV) file. This eFLV can be loaded onto a streaming web server. The SCDN eFLV player will be required to display the eFLV file along with any keys.


Making HD Video for the Web a Reality
BILL JOLL - President & CEO, On2 Technologies

The next phase of web video, whether that be prime time shows, social networking or user generated content will rely on quality to deliver full screen television like experiences. The next twelve months will usher in high definition (HD) web video as a key requirement.



We have developed an event that will be delivered over an intense two full days that promises to broaden your iTV view and knowledge, allow you to network with your fellow pioneering colleagues and peers, and transform the future of your business.

Register Before November 2  - Save $100 !
https://www3.sys-con.com/itvcon/registernew.cfm


Join the Internet Video & TV Revolution...Before It's Too Late !


2 Major Industry Keynotes
2 Topical Discussion Panels
4 Leading-Edge Vendor Demos
14 Expert Speakers

Opening Keynote: On Monday 12th November, this two-day event will be kicked off by Akamai's Tim Napoleon, whose theme will be the remarkable convergence of broadband usage, consumer demand and global audiences.

Get Your Discount!
Save $100

Golden Pass Attendees Receive
Full Conference Access to Event!

Session Speakers have been carefully selected from the industry to both explain and exemplify the blurring of the old division between a Website and a TV channel:

     •   Steven Bernstein - Producer for and Co-Founder of iAccessTV
     •   Ted Briscoe - CEO of Vibe Solutions Group
     •   Suranga Chandratillake - Founder of blinkx
     •   Justin Chapweske - Founder & CEO of Swarmcast
     •   Jesse Ezell - Lead Developer, Articulate.com
     •   David Graves - Chairman & Founder of PermissionTV
     •   Anand Iyer - Silverlight Evangelist for Microsoft
     •   Bill Joll - CEO, On2 Technologies
     •   Greg Kostello - CEO & Founder of vMix
     •   Kate Purmal - GM & SVP of Digital Content Solutions for SanDisk
     •   Safi Qureshey - CEO & Chairman of Quartics
     •   Karl Rasmussen - Chief Technical Officer of iAccessTV

Register Before November 2 - Save $100 !
https://www3.sys-con.com/itvcon/registernew.cfm


iTVCon 2007 West Speakers Include...


BERNSTEIN
iAccessTV

CHANDRATILLAKE
blinkx

CHAPWESKE
Swarmcast

GRAVES
PermissionTV

KOSTELLO
vMix

NAPOLEON
Akamai

PURMAL
SanDisk

RASMUSSEN
iAccessTV


Top Sessions include:

Silverlight vs. Flash: Which Technology is Right for Your Next Online Video Project?
    The stage is set for an exciting battle between Flash and the new Silverlight platform in the coming years. What are the hidden costs associated with these platforms? This session will provide you with the information you need to make an informed decision.
Packaging & Delivering Internet Video Content on the 4 Screens
    What are the different business models and advertising strategies that will work, and why? How to engage the consumer with TV and video content and keep them coming back for more…when it's convenient for them - where and when they want it.
Taming the TV 2.0 Beast: Monetization of Internet TV
    Now that viewers are free to watch any program, any time, they have a low tolerance for traditional, scheduled commercial breaks. How can companies devise unobtrusive, highly targeted methods to monetize their audiences, creating mutually beneficial relationships between the consumer and the advertiser?
Video Search Optimization: Maximizing Traffic to Online Video
    Practical and technical tips include: - Cleaning and conversion of metadata - Optimizing titles, description and filenames - Leveraging sitemaps - Utilizing Media RSS - Content Management - Where to submit - What to Avoid
Creative is Sexy: Embracing Social Media in a New Digital World
    From traditional media embracing social media in a new digital world, to how independent filmmakers and artists can take advantage of a safe environment to build a network and a brand online, this session looks at the broad range of film, music, and digital media backgrounds needed to make this social media happen.


As the convergence of the four screens continues ­ PC, TV, mobile phone, and PMP (Personal Mobile Platform) - give yourself a professional edge by experiencing two engaged and intense days at the inaugural iTVCon at the Grand Hyatt San Francisco, November 12-13, 2007.

Get Your Discount!
Save $100

Golden Pass Attendees Receive
Full Conference Access to Event!


More Stories By Internet Video News Desk

SYS-CON's "Internet Video News Desk" tracks the fast-emerging and fast-converging worlds of streaming video, online TV, as well as bringing the latest news and articles about the upcoming iTVCon - Internet Video Conference & Expo, which will take place on November 12-13, 2007, in San Francisco.

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Most Recent Comments
DefineYourTerms 11/07/07 06:59:57 AM EST

Obviosuly "Internet video" can refer to streaming video from realtime broadcasts, streaming archival material or downloading video files for watching later, all of which are viewed on the computer. Does it also refer to watching movies and other TV programs on a regular TV set that are coming from the Internet rather than over the air or from cable and satellite companies?

TopDollars 10/31/07 05:14:02 AM EDT

Metacafe will pay you $5 for every thousand views your video gets on their site. Payment starts when your video reaches 20,000 views and has a rating of 3.00 or higher which is an indication of the video's
popularity.

ITV Tip 10/31/07 04:33:37 AM EDT

ScottKirsner.com has a great list of Sites that Help Video Producers Make Money.

Dan Rayburn 10/29/07 08:45:00 AM EDT

Do the major broadcasters really see Internet video as "TV on the Web"?

vid$$guy 10/26/07 12:33:50 AM EDT

Mark Cuban recently wrote: Riddle me this: If the Internet is the ultimate DVR for video, will advertisers put comparable pricing parameters on internet video that they are trying to put on TV DVR commercial viewing ?

If they do, and only pay for videos viewed within 3 days of the video being posted, won't that put a huge crimp in the internet video business?

Advertisers have growing leverage. It will be interesting to see how they use it.

Video desk 10/22/07 01:02:34 AM EDT

In SF they believe the city could use the Internet as a type of virtual town hall, allowing San Francisco residents to debate via Internet Video

BioEthos 10/21/07 01:49:21 PM EDT

Napoleon worked closely with Adobe to launch the Flash Video Streaming service at a content delivery startup;

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